Catalyst™ DiSC Profiles

The Di style, a fusion of Dominance and Influence in Everything DiSC, is all about action, impact, and momentum. Envision high-energy leaders who charge through challenges, inspiring others to match their pace. Whether in a boardroom or a startup hub, Di personality types are the ones always on the lookout for the next opportunity to make things happen. But how exactly do they approach their work and decision-making processes? Let’s delve into the crucial questions that shape how Di individuals think and operate, unlocking insights that will help you work with, and alongside, them.

Di Personality Type: “How Can We Make This Happen—Fast?”

Di types are masters of speed. Their Dominant traits drive them for results, while their Influential side seeks excitement, forming a go-go-go mindset. Their internal questions? “How can we make this happen—fast?” and “Why waste time on the details?” Picture a Di manager at a product launch meeting, laser-focused on trimming processes and launching earlier. Everything DiSC points out that Di’s favor momentum over perfection and often leap into tasks with bold confidence. Working with Di types effectively? Match their pace (when feasible) and provide updates in concise, actionable terms. For Di’s, practice brief planning sessions to balance speed with strategic focus.

Rallying Support: “Who Do I Need to Convince?”

Persuasion is the name of the game for Di’s. Internally, they’re asking, “Who do I need to convince to get this moving?” Combining Dominance’s assertiveness with Influence’s charm, they’re natural salespeople. Consider a Di salesperson selling stakeholders on a risky campaign. They’ll focus on big wins, charming others into agreement. Everything DiSC notes their exceptional ability to rally teams, but they may gloss over dissenting voices in their enthusiasm. Colleagues can help a Di by actively engaging with their ideas and providing candid feedback to refine their pitches. To strengthen this skill, Di’s should practice active listening to ensure they’re building genuine buy-in, not steamrolling others.

Amplifying Impact: “How Can I Make This Bigger?”

Di types are all about thinking big and asking, “How can I make this bigger and more exciting?” Influential Di’s love bold, attention-grabbing ideas, while Dominance ensures they’re action-oriented. Imagine a Di entrepreneur pitching a startup, not just a product but a market-disrupting brand. Everything DiSC shows us that while this focus on scale can be inspiring, it often leads to overcommitment. To make the most of this bias, Di should focus on structured brainstorming sessions to channel their energy without overextending resources. Teams can align projects with clear, ambitious goals that excite Di types, harnessing their vision for the greater good.

Action Over Analysis: “Why Waste Time Analyzing?”

Di styles are always thinking, “Why waste time analyzing when we can just DO it?” Their Dominant drive for progress, combined with Influence’s need for momentum, makes over-analysis a real speed bump in their eyes. Imagine a Di team member pushing for a quick prototype instead of endlessly debating solutions. Everything DiSC tells us that this action bias helps Di’s achieve results but can result in hasty decisions. A Di can use quick decision-making frameworks (think: pros and cons lists) to balance speed with thoughtfulness.  Colleagues should offer clear, data-driven input to inform their choices without dragging things out.

Di Personality Types: Thriving on Momentum

Above all, Di types are momentum junkies. Too much discussion, analysis, or slow decision-making is a real downer, as they’d rather try something, tweak quickly, and keep moving forward. Think of a Di team lead mid-campaign, ready to pivot if results don’t show fast enough. Everything DiSC reminds us that their dynamic adaptability is a real strength, but it often means they rush past details. To thrive, Di’s should lean into iterative processes like agile, while their teams can keep meetings focused and progressing.

Everything DiSC Style: Di Types and the act of persuasion

Di types think and work at speed, act with persuasion, live for ambition, and have a strong bias for action. Their momentum-driven approach makes them powerful change catalysts, but like all things, balance is key to long-term success. Putting effort into some introspection when approaching a Di can offer a refined approach while colleagues can count on them to provide impetus to waning projects.  Stay tuned for Part 3, where we’ll examine the Di decision-making process.